animation – Karl Hein

11/01/2024 — Comments are off for this post.

Lady Smoodh

VFX BREAKDOWN

CREDITS:

Client: Parle Agro
Creative Agency: &Walsh
Creative Director: Jessica Walsh
Art Director: Lucas Luz
Director: Drew Kirsch
Production Company: Tomorrow
Post-Production: DI Post
Executive Producers: John Poliquin, Colin Minihan
Producer: Meika Wagner
Editors: Ben Winter, Ben Knechtel
Colorist: fortyork.tv
Post Audio: Timeline Audio
VFX Supervisor: Karl Hein
Concept Artists: Nick Stechyson, Kate Raymond
Character Animation: Wade Cross, Andrew Embury
Modelling: Alex Sheludchenko
Rigging: Chris LeSage
AR Plugin/Connection Toolkit: Brielle Garcia
Compositing: Karl Hein

Published by karlhein00@gmail.com in Compositing, VFX

Tags: 2D, 3D, animation, compositing, VFX

03/26/2022 — Comments are off for this post.

OH SO SMOODH w/ Varun Dawan

After launching a successful campaign for Smoodh with Varun Dhawan as their spokesperson, Parle Agro wanted to update the spot with a more realistic looking (while still stylized) room for the Coffee Frappe scene that fit better with the other two rooms.

Because the two practical sets used a combination of recognizable food items (chocolate bars and caramel squares) combined with one or two more “fantastical” elements (the Seussian trees), I opted to keep with this theme for the new environment, choosing to showcase coffee beans as well as more fantastical, café-inspired elements.

For more dynamics in the space, I created two fluid simulations (the "lazy river" with floating beans and the coffee pour) to relate back to the one in the Chocolate Milk room. The lazy river was created using a few different mesh deformations as well as some dynamics "fakery" on the floating coffee beans. The coffee pour was created with a combination of a more traditional fluid simulation as well as a very art-directable ripple effect in Houdini.

PREVIOUS ROOM

SYLEFRAMES

FLUID SIM SETUP

CREDITS

Client: Parle Agro | Smoodh
Agency: &Walsh
Post: DI Post
Director: John Poliquin
Producer: Colin Minihan
3D Animation: Tony Copolillo | Karl Hein
Compositing: Tony Copolillo | Karl Hein

Published by karlhein00@gmail.com in Compositing, VFX

Tags: 3D, animation, compositing, VFX

03/14/2022 — Comments are off for this post.

Halo Championship Series Announcement Trailer

Vandyl, a new e-sports venture, is looking "to disrupt what it means to be a gamer, artist, creator, and human by facilitating the best talent in gaming, while producing groundbreaking original content." With a new Halo Championship Series team signed, they approached me to help them craft an announcement trailer that would set the tone for the rest of the season and help bring Vandyl's brand language into 3D animation.

Working with their designer, we developed a story revolving around "The Vandyl," a wandering cloaked being, with no defined figure or identity, moving through a world scattered with the remains of historic battles. Working first in Cinema4D for the initial character design, then moving over to Marvelous Designer for the cloth simulations, The Vandyl was designed to be a powerful but fluid silhouette, with his cloak obscuring any defining features except for the orange glow emanating from his boots.

Initial sketch

Cloth development in Marvelous Designer

Initial materials

Final design

The rest of the video was created in Unreal Engine 5 to make use of their Nanite system for handling complex geometry as well as their Lumen system for handling global illumination.

CREDITS

Founder/CEO: Justin Havey
Art Director: Audrey Stemen
3D Animator: Karl Hein
Editor: Xavier McAllister

Published by karlhein00@gmail.com in Animation, VFX

Tags: 3D, animation, VFX

06/13/2019 — Comments are off for this post.

Storytellers Series

Wolf's Ridge Brewing wanted to start producing more social content to promote not just their beers, but some of the stories behind the beers. From this, I developed the WRB Storytellers Series, with each video showcasing a member of the staff talking in-depth and improvisationally about their favorite aspects of the restaurant or brewery.

The biggest challenge for this series was the budget. With only a limited amount of hours we could spend, we had to develop a system for these videos that could be executed quickly and efficiently. We landed on a very crude, cutout stop-motion style—heavily influenced by shows like Tom Goes to the Mayor. We quickly became well-acquainted with Photoshop's "Select Subject" tool, and created an FX preset for After Effects that handled all of the character styling.

Director: Karl Hein
Producer: Mike Gillespie
Designer: Audrey Stemen
Animators: Karl Hein, Audrey Stemen
Audio Engineer: Kody Orris
Photographer: Justin Havey

Published by karlhein00@gmail.com in Animation

Tags: 2D, animation, beer, brewery, collage

04/07/2017 — Comments are off for this post.

Scoreboard Graphics Redesign

With (at the time) the biggest MLB scoreboard being installed in their stadium, the Cleveland Indians approached us to completely overhaul the design and animation of their in-stadium program.

Our team did an in-depth analysis at the information hierarchy of the scoreboard, taking into account what the people in the stadium needed to see, wanted to see, and would be nice if they saw.

Previous Design // Proposed Design

From there, we developed an updated graphic look for all of the in-stadium materials including bumpers, big play graphics, and player intros. To manage the huge amount of animation this project took, we developed a custom animation template that could be share between artist easily. This kept all of the graphics consistent, no matter which artist was working on the project at that time. All in all, this was an amazing project to work on, especially for the Indians fans in the studio. Go Tribe!

Final Scoreboard Stringout

Additional Graphics

Director: Karl Hein
Producer: Richard Charney
Designer: Karl Hein
Animators: Steve Tharp, Marco Cardenas, Morgan James, Josh Studabaker, Jeremy Patterson

Published by karlhein00@gmail.com in Animation

Tags: 2D, animation, baseball, Cleveland Indians, motion graphics

10/21/2016 — Comments are off for this post.

Baskets: Promo Concepts

For the second season of their hit show Baskets, FX Networks came to Spacejunk asking for a creative pitch for the promo graphics they would run throughout the season. We presented 3 concepts, all based around the show's main themes, with a dash of Paris in each. While we ultimately didn't win the pitch, the work was stellar and we all had a blast developing the ideas.